Jonathan Webb on growing more food with less resources

Jonathan Webb
Founder & CEO
AppHarvest

When we met with him, Jonathan Webb was the founder and CEO of AppHarvest, an innovative company focused on transforming agriculture through cutting-edge, sustainable practices. AppHarvest operates large-scale, high-tech greenhouses in Central Appalachia, designed to grow produce using significantly fewer resources than traditional farming, particularly water. Jonathan’s vision was rooted in addressing both global food insecurity and the environmental impact of agriculture, while revitalizing the Appalachian region with new jobs and opportunities.

Before founding AppHarvest, Jonathan worked in renewable energy, where he gained a passion for sustainability and developing forward-thinking solutions. His work at AppHarvest emphasized the importance of reducing water usage, minimizing carbon footprints, and incorporating advanced technologies like robotics and AI to improve farm efficiency. Under his leadership, AppHarvest garnered national attention for its mission to create a more resilient and sustainable food system. Jonathan’s commitment to innovation and sustainability helped redefine the future of agriculture while empowering local communities.

Learn more about AppHarvest

Cobb

After more than 100 years, Cobb wanted to evolve their branding and assert their science-driven credentials as the leading poultry genetics company.

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