3 Golds, 2 Silvers, 1 Bronze and a Finalist B2 Award.
It was a big night in Orlando as the agency brought seven awards home from the 2023 Association of National Advertisers (ANA) B2 Awards. In addition to our “Direct Positive” brand documentary for TEMPO, our Keep or Cull work for Zoetis Beef took home another two gold medals. Our agency audio series TheGoodMinute won a silver along with another for “Direct Positive” for “brand purpose.” A bronze for “Large Agency of the Year” and a Best of Show Finalist for “Keep or Cull” rounded out the evening’s trophy haul.
Writer Kate Martin delivered a charming acceptance speech for “Direct Positive,” closing her remarks with the brand-defining tagline of the TEMPO organization: “The world moves when women rise.”
The winning results were particularly satisfying since the ANA’s B2 Awards recognize top-performing business-to-business marketers, with a focus on driving demonstrable business results.
Not surprisingly, we share the same expectations for our work too.