McCain Foods has committed to implementing regenerative agriculture to source all of its potatoes by 2030. This is now Audrey Leduc’s remit and she tells us its first step was to create a definition for regenerative ag. By collaborating with NGOs, government officials and their farmer partners, McCain Foods defined regenerative agriculture as an ecosystem-based […]
Phil Kafarakis serves as the president and CEO of the International Foodservice Manufacturers Association (IFMA), which has just been rebranded and positioned as “IFMA The Food Away from Home Association ” to reflect the changing modalities in the industry. Phil brings over three decades of food and beverage industry leadership and strategic expertise, most specifically […]
Alok Advani is the CEO of SuckerPunch Gourmet, a fast-growing brand known for its bold and innovative pickles and condiments. With a background in finance and strategic growth, Alok has played a pivotal role in leading SuckerPunch’s growth to #6 in the pickle category at US grocery. His focus on quality, innovation, and consumer satisfaction […]
Bas Smit is the Chief Marketing and Innovation Officer at Barry Callebaut, the world’s leading B2B manufacturer of high-quality chocolate and cocoa products. In this role, Bas leads global innovation for product development and marketing strategies, expanding expectations within the chocolate industry. Bas works to align the company’s direction with consumer trends, sustainability, and emerging […]
As Corteva Agriscience’s North American Director of Grains and Oils Tyler Groeneveld leads strategic initiatives to enhance the company’s market presence and innovation in the grains and oils sector. With a deep understanding of agricultural trends and agribusiness, Tyler is responsible for driving growth, working with and delivering value to farmers to help align their […]
Chief Marketing and Customer Experience Officer leads the global marketing strategy and efforts to enhance the customer journey across the iconic brand. With a reputation for driving innovation and creating dynamic, customer-centric campaigns, Tariq oversees McDonald’s marketing, brand strategy, media relations, and digital transformation initiatives, balancing the demands of appealing to the younger market while […]
When we met with him, Jonathan Webb was the founder and CEO of AppHarvest, an innovative company focused on transforming agriculture through cutting-edge, sustainable practices. AppHarvest operates large-scale, high-tech greenhouses in Central Appalachia, designed to grow produce using significantly fewer resources than traditional farming, particularly water. Jonathan’s vision was rooted in addressing both global food […]
As fans of their peanut butter, we had a great time talking to Justin’s chief marketing officer Penny Andino. Focused on driving brand growth and consumer engagement, Penny brings her expertise in building strong brand narratives and fostering customer loyalty to Justin’s high-quality nut butters and organic snacks, Her marketing strategies for the brand emphasize […]
Karuna Rawal is the Chief Marketing Officer of Nature’s Fynd, a pioneering food tech company focused on creating and promoting sustainable, plant-based proteins. With a rich background in brand building and consumer marketing, Karuna leads the company’s marketing strategy, driving awareness and growth for Nature’s Fynd’s fungi-based products. Her biggest challenge is to create a […]
Dairy farmer Jenni Tilton-Flood is an active leader within the Cabot Creamery Co-Op, where she plays an integral role in producing high-quality dairy products while advocating for sustainable farming practices. Based in Maine, Jenni comes from a long line of farmers and is deeply passionate about preserving the farming way of life. As part of […]
As the Senior Vice President of Marketing at Cabot Creamery Co-operative, Sarah Healy leads the development and execution of marketing strategies that promote the Cabot brand’s award-winning dairy products. With a deep understanding of consumer behavior and brand positioning, Sarah’s responsible for driving awareness of Cabot’s commitment to producing high-quality, sustainably sourced dairy while supporting […]
Joe Prewett is the Senior Vice President of Brand at Tillamook, where he leads the company’s efforts to enhance brand strategy and consumer engagement for its premium dairy products. With a passion for food and a keen understanding of consumer trends, Joe is responsible for developing marketing initiatives that showcase Tillamook’s heritage of quality, craftsmanship, […]
A visionary entrepreneur and sustainability advocate, Seth Goldman is the founder and CEO of Just Ice Tea. A leader committed to environmental and social responsibility from his early days as a socially responsible mutual fund company investor, Seth co-founded Honest Tea in 1998, a brand known for its organic ingredients and fair-trade practices. Under his […]
As Vice President of Marketing for McCain Foods’ $3.5B North America Potato business unit, Tracy Hostetler manages the P&L, growth and strategic development of the company’s largest profit center. She leads the Brand, Innovation, Insights, Integrated Marketing, and Commercial Planning functions across both retail and foodservice, achieving two years of record top- and bottom-line growth […]
CEO/Founder Michelle McBride is the founder and CEO of GoodSport, a game-changing sports drink brand that provides natural hydration powered by milk. With a vision to create a healthier, more sustainable alternative to traditional sports drinks, Michelle launched GoodSport after discovering that milk contains a natural source of electrolytes and nutrients essential for hydration. Her […]
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